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Good Business with Clay Vaughan
We interview business leaders about the hardest things they've faced and what they did to overcome them. This is a podcast that inspires business leaders to continue their pursuit of success while still maintaining their values. If you want to be more successful and gain valuable insight from seasoned business leaders, then you’re in the right place and this podcast was designed for you! Your host is Clay Vaughan, who is best known as the CEO of Reverent, a full-service agency that helps business leaders market their business and share their stories. He is sitting down with leaders from every industry to hear their process, the lessons they’ve learned, and how they’ve been able to achieve the success every leader hopes for.
Good Business with Clay Vaughan
Turn Political Cycles into Marketing Gold for Your Small Business with Cathy Landtroop and Clay Vaughan
In this enlightening episode, we delve deep with Cathy Landtroop, the Chief Marketing Officer at Vista Bank, exploring the untapped potential of political cycles as a golden opportunity for small business marketing. With her extensive background and strategic insight, Cathy sheds light on how entrepreneurs can not only navigate but also capitalize on the unique marketing landscapes presented during election seasons.
As political cycles ebb and flow, they bring about shifts in consumer attention and sentiment, opening up avenues for savvy business owners to align their marketing efforts accordingly. Cathy shares practical advice on how to craft compelling messages that resonate with your audience, leveraging the heightened engagement levels and the competitive spirit of the times.
Moreover, understanding the critical role of financial partnership in business success, Cathy also touches upon the importance of choosing the right bank for your business. As CMO of Vista Bank, she highlights how Vista Bank's tailored services and commitment to supporting entrepreneurs can be a catalyst for growth and stability, especially in times of political and economic fluctuations.
For entrepreneurs eager to transform political cycles into marketing success stories, and for those seeking a banking partner that truly understands their needs, this episode is a treasure trove of insights and strategies.
Dive into the conversation to discover how you can turn political cycles into marketing gold for your small business with Cathy Landtroop. And to learn more about how Vista Bank can support your business ambitions, visit Vista Bank.
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This show is sponsored by Rocketfuel, a CRM that has helped thousands of small business owners organize and automate their communications so that nothing slips through the cracks and their top-line capacity can grow. Try it risk-free today at https://www.rocketfuel.software!
